About Us

Call us Potentiologists. Why? Because we are professionals
who believe in the human potential! We believe in your human potential
to achieve your ambition – whatever that may be. So I would
call us professional potentiologists or change agents who can create
and bring out the potential you desire from within yourself to be
the best that you can be.
With the facilitation of an expert coach a helping hand can only do
good. When shown the right way you will only achieve more success,
more satisfaction and more pleasure out of life, more quickly than
you can imagine.
What is it like to achieve your ambition….wondrous!
Mahboob Momen (the founder of NewAmbition) has been
involved at the forefront of the human potential movement for over
a decade. He discovered Dr Richard Bandler and NLP while working as
the European Director for Ogilvy and Mather Direct.
Starting with the seminal 1 year Master Practitioner
with Dr Richard Bandler, he has trained with Richard across the world;
he is a:
He has assisted at countless NLP seminars training
other NLP delegates at various stages of their development.
However the most unique feature about Mahboob’s
experience is that he is currently the Personal Apprentice of Dr Richard
Bandler as he advances his skills to become one of the foremost trainers
of NLP in the world.
In addition to being centrally involved in the human
potential movement Mahboob has a significant, 20 year, track record
in Customer Relationship Management (CRM), Business Development and
Major Client Programme Management. His ‘hands on’ international
experience spans across Asia Pacific, Europe and USA. This has been
gained through planning and implementing integrated, sales & marketing
solutions for global brands while working for Ogilvy and Mather, IBM,
Cable and Wireless, Time Warner, American Express.
Mahboob is the creator of the internationally recognised
brand Cookbynumbers. It is his example of how through the power of
your intention you can create incredible achievements.
Cookbynumbers, launched from scratch and on a shoe
string budget, has become an internationally recognised global brand
with unique products and solutions available for purchase across Europe,
Asia Pacific and the USA. See www.cookbynumbers.com.
He has an MA in Marketing an Advanced Diploma in
Direct Marketing and a BA (Hons) in Business Studies.
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